rewards
most customers order once.
here's what brings them back.
not because the food was wrong — because nothing reminded them. a welcome gift. a thank-you on the second order. a we-miss-you note when they go quiet. each one runs by itself once we switch it on together, and none of them is a coupon.
no contract · rewards come from your menu, you set the rules · the demo is a fictional restaurant, nothing is charged
what your customer sees
points where they order. gifts where they'll find them.
no card to carry, no app to download. the balance sits next to the menu, the gifts land in a wallet, and each one says when it runs out.
points on every direct order
10 per dollar, shown right on the ordering page next to “order again”.
rewards from your menu
a free side, a free drink, $5 off a $25 order. real dishes, not a percent sign.
a gift with a real expiry
“Free Kimchi Fries — on us. Expires in 8 days.” one tap to use it at checkout.
how it works
one customer, sixty days.
every step below is a gift the system sends on its own. you decide the gift, the wait, and the expiry once; we set them with you.
- day 0signs up, ordersthe welcome gift is waiting before the first order is placedwelcome gift
- day 1a thank-you lands“free churros on your next order — 14 days”come-back gift
- day 9orders againuses the gift. spins the wheel after checkout, wins $2 offspin
- day 20reaches a rewardpoints cover a free side. redeems it at checkoutpoints
- day 65quiet for 45 days“we miss you — kimchi fries on us, 14 days”we-miss-you
- day 68backand on your list, for the next quiet-day invitationyour list
illustrative timeline. the gifts, days, and expiries are the ones you set — the ones shown are the demo restaurant's.
what you see
each one is a switch. the counters tell you if it's working.
no campaign calendar, no designer. the gift, the wait, and the expiry are three fields, and every automation shows what it sent and what came back.
the automations
win-back, welcome gift, expiry reminder, milestone gifts, the spin. off until we switch them on with you.
a gift to your regulars, in one afternoon
pick who — champions, the ones gone quiet, everyone — pick the gift, see who's reachable and the worst-case cost before you send.
the margin question
a reward is not a coupon.
a coupon is a public price cut for anyone, including the customer who was coming anyway. a reward is recognition for a customer you already have, with guards you set.
- posted publicly, so the regular who was coming anyway takes it too
- comes off every line, including your best-margin dishes
- no expiry, no minimum, no memory of who used it
- competes with the apps on their terms: price
- one dish from your menu — you choose the one that costs you least and means most
- only on orders over a minimum you set
- expires, so it moves a visit forward instead of waiting forever
- goes to a specific customer, for a specific reason: second order, quiet spell, your slow Tuesday
before any gift goes out, the dashboard shows the worst-case cost if everyone redeems it.
already true today
one restaurant, since April.
- 178 direct orders through its own site, with points on every one
- customers who signed up came back at four times the rate of guests
- 32 we-miss-you gifts went out in one afternoon. the owner did nothing
- every message goes only to customers who said yes, with one-tap unsubscribe
one restaurant, real numbers, refreshed 2026-09-04. people who sign up are also people who liked the food — it's a pattern, not a promise.
ordered a second time
three questions owners ask
“loyalty means discounts, and discounts kill margin.”
that's coupons. these are single dishes from your menu, with a minimum order and an expiry you set, sent to one customer for one reason. you see the worst-case cost before anything goes out. most restaurants pick a side or a drink and never touch the mains.
“my regulars are already loyal.”
then they're the easiest people to recognize. loyalty that lives in your head can't say “we miss you” when someone goes quiet, and it doesn't come with the shop when you hand it over. this writes it down.
“I tried a punch card. nobody used it.”
a punch card waits on the counter to be asked for. this one lands in their phone the moment they order, reminds them by itself, and can't be lost in a wallet. and we put the sign-up where customers look — that's the part a card never had.
what we do with you
we choose the gifts together. then it runs.
we pick the rewards from your menu with you, set the rules — expiry, minimum order, quiet days — and switch the automations on together. from then on the counters do the reporting.
- pick the gifts from your menu
a side, a drink, a small discount with a minimum — an hour, with you - set the guards
minimum order, expiry, how long “quiet” is before a we-miss-you - switch them on together
then watch the counters: sent, redeemed, brought back
want to see your restaurant on it?
tell me your restaurant's name. I'll send back a sample ordering page with your logo and info. no meeting, no sales call.
get your free demono contract · rewards come from your menu, you set the rules · the demo is a fictional restaurant, nothing is charged